MARKETING EXECUTIVE - #1113318

JOB RESPONSIBILITIES

• Implement marketing campaigns and ensure proper execution of these activities.

• Formulate and implement extensive content marketing strategies across various platforms to achieve business objectives.

• Collaborate with internal stakeholders to create high-quality, captivating content that will be used on various platforms such as KLCII Website, EDMs, Facebook, Instagram and Little Red Book.

• Organize and oversee advertising or communication campaigns and promotional events.
  Conduct market research and analysis to evaluate trends, brand awareness and competitors.

• Management of agencies/designers/contractors to co-ordinate design and development marketing collaterals.

• Management and maintenance the KLCII website to ensure information is up-to-date.

• Manage corporate gifts inventory listing and distribution.

• Processing of all marketing invoices to Finance for payment.

• Provide support in overseeing the planning and execution of events from conceptualization to post-event analysis.

• Documentation and leads data management.

• Any other ad-hoc projects as assigned.
  

REQUIREMENTS

• Degree/Diploma in Marketing / Mass Communication / Business Admin or related fields.

• At least 3 years of marketing experience.

• Good track record of delivering effective marketing communication campaigns.

• Proficient in MS Office and marketing software (e.g. CRM), Knowledge of Adobe Photoshop/Illustrator will be an added advantage.

• Team player with excellent written & spoken communications skills (in both English and Mandarin).

• Creative, meticulous, organized, detail-oriented and a performance-driven multi-tasker.

• Bilingual of English and Chinese languages in order to liaise with Chinese speaking associates.