Product Marketing Manager - #1165716

About the Team

The LS-SWIFT division is part of the InSIGHT group and consists in an organization globally located in US, India, and Singapore.

The LS-SWIFT division has the mission to provide cost-effective solutions for high-sampling wafer inspection applications. We effectively partner with field support teams and customers to lower overall fab costs by supplying world-leading high-throughput inspection, metrology and review systems. Our comprehensive product portfolio includes: all-wafer-surface (frontside, backside, and edge) macro inspection, standalone high-sampling inspection, and standalone edge inspection and metrology tools that are deployed across several advanced wafer fabs for a large number of applications.

Besides developing valuable products, the LS-SWIFT division provides support to the customers to achieve performance entitlement through the sharing and implementation of applications BKM (Best Known Methods).

Key Responsibilities

• Direct the development of company market requirements for specific product(s) or product line(s), including product strategy definition, requirements analysis, and pricing.

• Monitor the development of business plans, managing lifecycles, and product positioning in the marketplace.

• Reduce broad concepts and business strategies into structured product marketing plans.

• Oversees market research, monitors competitive activity, and identifies customer needs.

• Establish pricing strategies. Interact with engineering, manufacturing and sales to enhance existing product(s) or product line(s).

• Leads new product definition and business plans with joint departments.

• Selects, develops, and evaluates personnel to ensure the efficient operation of the function.

• Employees matched to this job family should have responsibility for managing people in addition to product responsibility.

• Works on issues of diverse scope where requires some level of analysis.

• Collects data on a variety of factors, including market trends, customer information, competition and environmental information, in order to support or provide input on the company strategies or policies.

• Executes strategies and supports sales channel for a region or a customer.

Minimum Qualifications

• Bachelor's degree in Engineering, or a related field.

• Experience in Product Marketing, Product Management, Business Development, or a related role within the semiconductor technology industry.

• Strong analytical and strategic thinking skills with the ability to translate market insights into business actions.

• Demonstrated experience in product lifecycle management, market analysis, and business planning.

• Excellent communication, stakeholder management, and presentation skills.

• Ability to work effectively across global, cross-functional teams.