Assistant Manager, Key Account - #1105642

Account Management

• Work closely with key customers and distributors to deliver aligned scorecard measures.

• Design strategies based on channel shopper profile and execute action plans to achieve sales volume target, revenue and growth.

• Manage channel P&L by analyzing promotion and display effectiveness

• Regularly review sales plans and lead the operation team to deliver sales fundamental improvement

• Work closely with the brand /trade marketing teams to deliver targets for all new initiatives.

• Manage the operations of various e-commerce marketplace channels

• Design and optimize digital content for e-marketplaces i.e. product images, product descriptions, keyword ads

• Actively plan and participate in e-commerce campaigns e.g. 9.9, 11.11, 12.12

• Support for Road Show launches/Campaigns and during the festive season

Analytics and Reporting

• Consolidate, analyse, and report on respective sales channel performance monthly

• Work with external agency to manage Yeos digital shelf platform which tracks online execution metrics (e.g. availability, share of search, image quality)

• Monitor and document the online activities of competitors on a regular basis

• Analyzing product performances and proposing implementation plans to improve KPIs

• Any other ad-hoc duties/ projects assigned

Professional skills and experience

• Strong interpersonal skills and ability to communicate and influence all levels of the organization

• Strong problem-solving and critical thinking skills

• Ability and flexibility to adapt to a changing business environment, and work well within a team-oriented environment across multiple disciplines

• At least three years of relevant work experience in food service, FMCG and related industries

• Proven sales executive experience, meeting or exceeding targets

• Demonstrable experience in business development