Marketing Executive - #1103144

BreadTalk Group


Date: 14 hours ago
District: Singapore
Contract type: Full time
Work schedule: Full day
BreadTalk Group

Overall: 

  • Key liaison to support in-store marketing activities and collaterals 

  • Point of contact with vendors, agencies, printers, production houses, mall landlords, and other communication partners 

 Campaign Management:

  • Support in A&P related activities from start to end, to include Above-the-Line, Below-the-Line, Digital and In-store collaterals 

  • To garner adequate mall presence for new outlets and constantly drive consideration by working closely with landlords 

  • Budget and timeline management 

Retail Implementation:

  • To work closely with the Creative and VM team on campaign launch, new store openings and renovations with regards to marketing collaterals and store displays 

  • Ensure up-keeping of store collaterals 

Social Media Management:

  • Work closely with social media agency to manage the brands social media account, planning and coordinating content and shoots 

  • Brainstorm and develop creative and engaging content for the Bakery brand division on top of agency social media content 

  • Social media management and video editing – Instagram, Tiktok, Xiao Hong Shu 

Any Other Business 

  • Preparation of Campaign and Monthly Reports 

  • Other administrative duties as required 

Job Requirements:

  • Minimum Diploma in Marketing or other related disciplines.

  • 1-2 years of relevant marketing experience in FMCG, F&B, fashion, retail industry

  • Social media and video editing experience.

  • A positive attitude and willingness to take on new challenges and responsibilities.

  • Excellent communication and interpersonal skills.

  • Well-organized and good with timelines.

  • An innovative and creative mind to drive fresh ideas and content.

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