Marketing cum Sales Executive - #1100433
Anatara

We are seeking a highly motivated and dynamic Marketing Cum Sales Executive to join our team. This dual-role position will involve overseeing and executing marketing strategies while ensuring sales target is achieved. The ideal candidate should have excellent organizational skills and a passion for both marketing and operational excellence.
Key Responsibilities:
Marketing Responsibilities:
* Develop and implement marketing strategies to increase brand awareness, customer engagement, and revenue.
* Manage social media platforms, content creation, and digital marketing campaigns.
* Collaborate with cross-functional teams to create marketing collateral (e.g., brochures, presentations, email newsletters).
* Monitor, analyze, and report on the effectiveness of marketing campaigns and optimize as necessary.
* Manage SEO and SEM activities, including keyword research, content optimization, and performance tracking.
* Plan and execute online and offline marketing events, promotions, and campaigns.
* Handle customer inquiries and provide relevant marketing support as needed.
Sales Operations Responsibilities:
* Assist in the planning, coordination, and execution of daily sales operations.
* Track operational performance metrics and recommend improvements to optimize workflows.
* Support operational and administrative tasks such as reporting, scheduling, and database management.
Key Requirements:
* Diploma/ Degree in Marketing, Business Administration, or a related field.
* Minimum of 1-2 years of experience in marketing and operations.
* Strong knowledge of digital marketing strategies, SEO, SEM, and social media platforms.
* Excellent written and verbal communication skills.
* Strong organizational skills and attention to detail.
* Ability to work in a fast-paced environment and manage multiple tasks simultaneously.
* Proficient in Microsoft Office Suite and marketing tools (e.g., Google Analytics, CRM platforms).
* Experience in managing operational tasks, logistics, and supply chain is an advantage.
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