Travel Retail - Brand & Marketing Intern, NARS, Drunk Elephant & Fragrances (Jun/Jul - Dec 2025) - #1093192

Founded in 1872, Shiseido is a global beauty company that operates in approximately 120 countries and regions around the world, driven by our corporate mission, BEAUTY INNOVATONS FOR A BETTER WORLD.

Based in Singapore, Shiseido Travel Retail was established as Shiseido’s global duty-free business, which includes operations in airports, downtown stores, border shops, airlines, and ferries, and specializes in accelerating the growth of Shiseido’s brands to travellers. Our portfolio includes skincare brands SHISEIDO, Clé de Peau Beauté, IPSA, ANESSA, THE GINZA, Drunk Elephant, ELIXIR; makeup brand NARS; as well as fragrance brands narciso rodriguez and ISSEY MIYAKE PARFUMS.

Main Purpose

The Brand & Marketing Intern will be responsible for supporting the the development and execution of the trade marketing plans across the different Travel Retail markets (Asia, EMEA, and the Americas) with a primary focus on TR Asia.

Key Responsibilities

Brand & Marketing:

• Support the development of brand campaigns (especially TREX) and end-to-end roll-out of in-store animations with a focus on operational aspects (products shipments, liaising with Commercial team and external partners)
• Coordinate on all marketing Creative Requests for Global submission and approval
• Responsible for all translation requests and to manage and maintain/upkeep translation files
• Coordinate with BH and creative agencies on assets & collaterals development (for new launches, animations and ad hoc requests from regions)
• Perform competitors monitoring and ad hoc market research (TREX, GWP, promotions…).

Digital Marketing:

• Download & categorize assets for digital content creation and marketing usage
• Assist and support in owned WeChat channel content creation and UX testing
• Liaise with social agency and Ecommerce team for working links update
• Manage new launch products form update & SEO keywords proposal
• Timely audit of retailer.com to ensure accuracy in product launches
• Support the development of new launch digital toolkits.

Administrative support:

• Maintenance of brand & marketing files including Master Product Data File Updates for all new launch SKUs (pull data from product listing file, update copies and translations) and Master HP file
• Responsible for item Creation and Item Modification file updates
• Support in day-to-day operations (raising purchase requisitions, office stock management…).
• Ad hoc operational support when required (internal events, meetings, presentations…).

Requirements

• Possess a recognized university degree, preferably in Marketing / Business
• Strong interest in Beauty, with some knowledge of key brands & beauty routines will be an added advantage
• Meticulous to details & analytical mindset
• Familiar with social media platforms
• Well-developed interpersonal & communication skills
• Collaborative team player
• High energy levels, positive and enthusiastic.