Marketing Executive (Gaming Industry) - #1131673

Position: Marketing Executive (Gaming Industry)  (Job ID: 20004)

• Tanjong Pagar

• Basic + AWS + VB

Job Description:

• Managing and maintaining social media accounts.

• Proficiency in content creation, copywriting, and editing for social media platforms.

• Developing and executing digital marketing strategies and analysing and evaluating marketing campaigns.

• Staying updated on industry trends and technological advancements impacting the business.

• Collaborating on content deliverables with Japan HQ and closely working with them.

• Engaging with the online community and fostering positive relationships with the audience.

• Collaborating and planning initiatives with local distributors, Game PC manufacturers, etc

• Planning and operating digital advertising.

• Conducting influencer marketing, including communication and negotiation with agencies and influencers.

• Social listening: Collecting and analysing user feedback through Social Networking Services to develop strategies for integrating them into marketing initiatives.

• Conducting market and user analysis and developing strategies based on the findings.・Planning and managing exhibitions.

• Organising and planning events related to the gaming industry for marketing purposes.

• Media relations, including interview arrangements to promote pre-launch games.

• Liaising with Japan HQ and other group companies.

• Handling other related/ad-hoc duties as assigned by the company.

Job Requirements:

• At least 2–3 years of relevant experience in social media management, digital marketing, or event planning, preferably within the gaming industry.

• Strong ability to analyse data and performance metrics to evaluate the effectiveness of marketing campaigns and make data-driven decisions.

• Proven capability to leverage online channels and digital platforms to engage customers in a cost-efficient and measurable manner.

• Demonstrates creativity, self-discipline, and a strong willingness to learn.

• Familiarity with design and video editing tools for content creation, as well as major social media platforms.

• Keeps up to date with the latest trends in social media and relevant industry developments.

• Proficiency in Japan Language is an advantage for communication with Japan stakeholders

We regret that only shortlisted candidates will be notified. Other applications will be updated to our database for future job opportunities.

 By submitting any resumes or applications to Pasona Singapore Pte Ltd, you are considered to have read and agreed on the terms of our Privacy Policy, and consented to us collecting, using, retaining, disclosing your personal information to the prospective employers for their consideration.

 PDPA requirements on collection, use, and disclosure of personal data would not be applicable to EAs that are collecting such information as it is a regulatory requirement by Ministry of Manpower.

 Please find Privacy Policy Agreement from the below link.

http://www.pasona.com.sg/privacy.html

Effective from 1 October 2020 under the new Employment Agencies (EAs) Licence Conditions,

EAs will be required to collect the personal data (e.g. NRIC number number for overseas candidates) of applicants referred to employers for permanent or contract job positions of at least six months with a fixed monthly salary of S$3,300 and above. Please find the link below on MOM regulations:

https://www.mom.gov.sg/faq/submit-quarterly-referral-and-placement/are-employment-agencies-allowed-to-collect-personal-data

Thank you for your cooperation.

Tan Katrina Therese Yap

EA Registration No: R25128964
Pasona Singapore Pte Ltd
1 FINLAYSON GREEN ＃09-02 SINGAPORE 049246
URL: www.pasona.com.sg

EA License No:90C4069