Digital Marketing Specialist - #1128504

Location: Somerset

Work Hours: Mon to Thurs (9.30am - 6pm); Fri until 5.30pm

• International Caucasian-owned company with a vibrant culture

• Attractive Salary, Bonuses & Staff Benefits

• Many Parties and Team Bonding Events

• $ 2000 Product Allowances for All Staff

Duties:

Digital, Social media online marketing

• Responsible for executing strategy and tactics of digital, online /social media plan of action, tools

and systems. Develop and execute comprehensive digital marketing strategies that increase brand

awareness, engagement, and conversion.

• Manage the entire digital marketing funnel - from campaign ideation and targeting to optimization

and performance analysis

• Developing content creation and ensure translation of concepts into actual execution and

deployment of tools and materials into the field

• Ensure proper visual materials for Digital/Online marketing activities (videos, photos, etc…)

• Digital support to generating leads to Commercial operations (Digital ads /social media

campaigns/online tools).

• Collaborate cross-functionally with content, design, product, and sales teams to align messaging

and ensure brand consistency.

• Coordinate external vendors or freelancers where relevant

Social Media 

• Develop and execute social media strategies that align with business goals and brand storytelling.

• Content creation (hands-on) of multimedia content for social media platforms.

• Monitor trends, competitors, and audience insights to inform agile content creation.

• Engage with followers and build community relationships that reinforce brand loyalty.

Content, Creative & AI Integration

• Lead content strategy and production for web, social, and email channels.

• Maintain a consistent, engaging visual and written identity across all touchpoints.

• Manage a content calendar aligned with marketing campaigns, launches, and seasonal priorities.

• Use AI-powered tools (Midjourney, Runway, Synthesia, Pika, DALL·E, or equivalent) to create

innovative images, videos, and marketing assets.

Website & Platform Management

• Oversee and manage company website using WordPress and Bricks Builder.

• Ensure proper management of landing pages, campaign hubs, and microsites to support marketing

objectives.

• Implement SEO best practices to maximize search visibility and organic growth.

Data, Analytics & Reporting

• Produce and present digital marketing reports and analyses highlighting key metrics, insights, and

recommendations.

• Track KPIs across all digital channels (SEO, PPC, social, email, and website performance).

• Email and CRM Marketing where relevant (Plan and execute targeted email marketing campaigns

that nurture leads and support retention).

• Utilize CRM data to personalize outreach and measure campaign performance.

Requirements:

• Min. 5 years’ experience in digital marketing combining strategy and creative execution, preferably in a similar industry.

• Skilled in digital campaigns, online advertising, website management (WordPress required), and multimedia/AI-based content creation.

• Experience managing vendors, supporting sales-driven marketing initiatives, and using analytics, CRM, and automation tools.

• Strong understanding of UX, CRO, and customer journey optimization.

Kindly send your resume to 9728 9671 !!!