Training Manager (Sales & Aftersales) - #1120722

Training Development

• Design and execute end-to-end Sales & Aftersales training strategy

• Lead and assess training needs make sure is align with business goals: sales growth, NPS improvement, and dealer success

• Regularly update training materials to reflect new products, services, sales techniques, and market trends

• Create sales onboarding program including sales techniques, product knowledge, objection handling, digital selling

• Implement aftersales program including service advisor skills, technical awareness, service process training, upselling techniques

• Lead national training team; coordinate across sales, service & marketing

• Partner with dealer leadership for full program engagement

In-House Trainer Development & Governance

• Establish & manage in-house trainers at dealerships

• Set clear KPIs, coach regularly, and ensure consistent local rollout

Data-Driven Execution

• Provide detailed feedback and reports to sales management on the effectiveness of training sessions and overall impact on sales performance

• Analyze sales team performance and identify areas where further development or training is required

Qualification:

• 3-5 years training experience with proven experience as a Sales Trainer or similar role in a sales-driven environment

• In-depth knowledge of sales processes, methodologies, and best practices

• Strong sales & aftersales knowledge (automotive preferred)

• Skilled in facilitation, coaching, and performance analytics (Certification in sales training or coaching is a plus)

• Strategic thinker, execution-focused, and customer-obsessed

• Leadership capabilities for guiding a team

• Adaptability to a dynamic, fast-paced industry