Assistant Manager (Marketing) - #1119439

Job Responsibilities:

• Set up process for day-to-day marketing operation

• Formulate marketing strategies and implement campaigns and events to drive higher traffic and increase tenant sales, including post campaigns review

• Plan and gather tenants’ participation for joint collaborations event

• Liaise with advertising agencies, contractors, event companies to assist in campaigns and marketing collaterals

• Work closely with Leasing department in the leasing of concourse space, pushcart, and advertisement space

• Develop presence in social media platforms and integrate marketing events or promotion online

• Keep abreast with the latest marketing technologies and trends to uncover new marketing opportunities

• Monitor expenses and adhere to budget allocation

• Makes recommendations on best practices within chain

• Proactively monitor campaign ROIs, derive actionable insights and take prompt actions to conduct A/B testing and optimize marketing performance

Job Requirements:

• Degree in Business, Marketing, Mass Communication, or relevant field

• Min 3 years of experience in similar position, preferably with experience in retail environment

• Experience in organizing campaigns and events

• Strong marketing, communications and brand management skills, with proven interest in marketing-related fields

• Able to work independently as well as part of a team in a fast-paced environment

• Able to work within tight timelines, resourceful and systematic in resolving problems

• Clear communicator and presenter with excellent written and verbal communication skills