Marketing & Content Creator - #1114510
Kiat Lay Coldroom Specialist

Marketing & Content Creator (TikTok, Instagram, Photography & Website Management)
About Us
We are a leading Coldroom Specialist company in Singapore, providing design, installation, and maintenance of industrial refrigeration systems. As we grow, we are looking for a creative and driven Marketing & Content Creator to lead our marketing initiatives and grow our digital presence.
Job Responsibilities
Plan and manage the company’s overall marketing strategy and campaigns
Create and post engaging content across TikTok, Instagram, Facebook, LinkedIn and other platforms
Produce viral-worthy short-form video content to build brand awareness and attract leads
Take professional photography of our projects, coldroom installations, and team activities
Manage social media accounts (content calendar, captions, hashtags, analytics, community engagement)
Oversee website updates, content management, and basic SEO to ensure online presence is up to date
Develop brand voice and storytelling to highlight our expertise and reputation in the coldroom industry
Monitor and analyze campaign performance, providing insights and recommendations
Coordinate with internal teams and external partners to ensure marketing consistency
Stay updated with digital trends, especially TikTok, Instagram Reels, and other emerging platforms
Requirements
Diploma/Degree in Marketing, Mass Communication, Digital Media, or related field
1–3 years of experience in digital marketing, social media, or content creation (fresh grads with strong portfolios welcome)
Proficiency in video creation/editing tools such as CapCut, TikTok/Reels editors and photography
Experience with basic website management (WordPress, Wix, or similar platforms) and SEO knowledge preferred
Creative mindset with the ability to turn technical/industrial work into engaging content
Strong understanding of social media algorithms and content trends
Independent, resourceful, and results-driven
Basic design/editing skills (Canva, Adobe Photoshop, or similar) will be an advantage
What We Offer
Salary range: SGD 3,000 – 4,000/month (based on experience)
Opportunity to take ownership of the company’s marketing direction
Exposure to both B2B and B2C marketing in a growing industry
Dynamic work environment with room to innovate and try new ideas
Join Us
If you are passionate about digital marketing, TikTok, Instagram and growing a brand from the ground up — we’d love to hear from you.
Apply now with your resume and portfolio of past work (videos, TikTok/Reels, photography, website projects).
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