Product Marketing Associate/ Executive - #1110564

RESPONSIBILITIES

• Assist in planning and execution of business units’ specific marketing plans to help met the objectives of the various business units

• Ensure timely briefing, production and execution of all advertisings and promotions, and all above and below the line campaigns including in-stores marketing collaterals, price changes, new products launch and etc.

• Conduct market research and analysis to identify target consumer segments, market trends, and competitor activities.

• Conduct regular store visits to evaluate product visibility, competitor activities, and gather insights from retail partners.

• Monitor and evaluate the effectiveness of trade promotions, analyze ROI, and recommend improvements for future marketing strategies.

• Work closely with creative and digital agencies on website and social media accounts content updates, in-store visual merchandising & renovations, ad-hoc projects and etc.

• Preparation of reports.

• Support any ad-hoc activities assigned when required.

  
  

REQUIREMENTS

• At least 2 Year(s) of working experience in the related field, preferably in consumer electronics industry.

• Candidate must possess at least Diploma, preferably in marketing.
  Fresh graduates are also welcomed.

• Ability to communicate with Chinese-speaking counterparts.

• Possess good problem solving skills, results-oriented & communication skills.

• Meticulous, ability to multi-task & passionate to deliver projects on time.

• Possess a positive attitude and willing to learn new things.

• Proficiency in Microsoft Office.